https://donordevo.com/wp-content/uploads/2021/10/donor-devo-logo.png 0 0 Trever Hutcheson https://donordevo.com/wp-content/uploads/2021/10/donor-devo-logo.png Trever Hutcheson2012-06-11 20:46:422016-03-25 20:47:55Canvassing included as a new approach to PBS Kids fundraising
Canvassing included as a new approach to PBS Kids fundraising
Current News Article
June 11, 2012
During pledge drives, public television stations routinely ignore one of their biggest audience draws — the daytime PBS Kids block — deeming the meager returns not worth the effort of disrupting the viewing habits of children who watch each day. But ongoing financial challenges at many stations have prompted some to test new approaches for tapping into the strong affinity for the shows. READ MORE
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